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Last Thursday, I hopped along to the Primark press day held at their press office in London. I am a big, big Primark fan and go in there at least once a week. The quality is so so, but you get what you pay for. SS13 at Primark is absolutely on point for me. My favourite of all was the china print collection, it’s fresh and new, something that I haven’t seen at any of the other press days that I’ve been to so far. Monochrome also looks set to be big next season. With it’s bold blocks of colour and studded detailing, I’ll definitely be picking up a few bits from there.
THIS perspex bag!
Some items from the range is already available to purchase, but most of it will filter in from January.
Are you Primark fan like me? What do you think of the collection?
With Love, Julie