Joy has always been one of those stores that I really enjoyed going in to. Even if it was just for a quick browse, I was always captivated by the amount of variation in their clothing, accessories and lifestyle ranges. Attending their AW13 press day recently reminded me of just how much I love their fashion line. Full of vintage inspired cuts and cute preppy prints, it really was a “joy” to look at. I am particularly in awe over their selection of knitwear for the upcoming season, especially the pastel pink diamond jumper which is currently on top of my winter wish list.
The collection will filter in to stores around July/August time, did you see anything you liked?